Samsung

Samsung

Reward campaign

  • Brief
  • Solution
  • Delivery

Increase sales of the Samsung PL150 and ST600 smart cameras across Spain.

Offering a consumer the opportunity to capture a city and share their experience. A campaign offering a free flight to one of seven exciting European destinations: Paris, Lisbon, Rome, Dublin, London, Berlin and Amsterdam.

Qualifying cameras contained a voucher to redeem a free flight. The campaign was communicated in store and in a dedicated microsite.

Samsung
Samsung