TLC and Intel Generate Demand with Movie Ticket Rewards
Posted by andrew.mockridge | 16 October
Facing a heavily crowded tablet market, Intel teamed up with TLC Marketing to generate demand for the new Acer Iconia A1-830 Tablet and to distinguish it from competitors. TLC brought to life an experiential reward campaign incentivizing purchase of the tablet with 3 free movie tickets.
This unique offer was only available at Amazon.com, and it successfully produced awareness for the tablet and helped increase sales. According to representatives from the brand, the team at TLC “did a tremendous job in launching the Acer Iconia tablet promotion for Acer and Intel.”