No other washing machine comes with a setting like this…Siemens launches 4 star hotel promotion
Posted by phemmie.wilkinson | 05 November
We launched our first Siemens promotion last month – rewarding their customers with a free luxury hotel night stay, worth up to £200 when they purchase a selected Siemens freestanding washing machine.
Siemens, who are part of the BSH Home Appliances Ltd group, approached TLC to create stand-out for Siemens laundry appliances in-store, increase brand presence and ensure the Siemen’s products are at the front of the consumers mind.
Customers could claim a free one night hotel stay for two people from over 85 participating 4* hotels in beautiful settings all over the country including Bespoke Hotels, Malmaison, Hotel du Vin, The Hotel Collection and Mercure.
The promotion ran for 8 weeks via in-store POS, online banners and campaign microsite. For more information please visit: siemens-home.co.uk/hotelpromotion